Infamous recruitment site Reed.co.uk makes royal stamp on #LoveMondays marketing campaign
The infamous recruitment website ‘Reed.co.uk’ has unleashed a new royal twist on their existing #LoveMondays marketing campaign, just in time for the Platinum Jubilee celebrations this weekend.
The #LoveMondays marketing campaign simply includes six of the Queen’s favoured dogs of choice – the Corgi of course – all lined up to spell ‘Monday,’ with the clever and witty tagline, “Love Mondays again. Find a job one adores at Reed.co.uk.”
The aim of the campaign is not only to endorse the upcoming royal events, but to promote the idea that the beginning of the week can be just as good as the end, if you find a new job through Reed.co.uk.
Where can I find the campaign?
The advertising can be found all over, including online and digital, on social media, as well as on bright pink London buses, taxis and on the brand new ‘Elizabeth Line’ on the London underground, which Reed.co.uk have conveniently partnered with.
The chairman of Reed.co.uk, James Reed has quoted:
The Queen has done an outstanding job as head of state for 70 years, and as the UK’s leading job and career specialist, we wanted to joyously celebrate this moment. Our Pomeranian ‘Love Mondays’ campaign has performed very well for us and become a real people’s favourite, so a celebratory Corgis version seems perfect to mark this very special occasion. Great job, Ma’am!”
It is said that 73% of people are more likely to use Reed.co.uk services after seeing the advertising campaign. If candidates’ interest is peaking, this is great news for the Recruitment industry and companies using Reed.co.uk!
What do you think of the new campaign?
If you’re looking for a Digital role, let us save you some time! Check out our jobs at TechNET Digital.